Insights – The Rise of Mobile Commerce by Clickky & AppFigures

The number of mCommerce apps in the App Store increased 1320 percent over 2 years Ecommerce mobile marketing will offer app developers new exciting opportunities in 2017, according to the joint report by Clickky and Appfigures. The study on the general trends in online shopping via mobile devices found that mobile commerce is one of
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Reaching Positive ROI on Mobile User Acquisition, Across Various Channels By Performance Revenues

Paid User Acquisition is used by most companies, big and small, to grow their user base, climb up the store charts and reach the masses. However, navigating the paid user acquisition sea is a tricky challenge, which requires a successful strategy.

Making More Money Off Your Game – How to Implement Ad-Based Monetization and Increase IAP Revenue?

The rise of rewarded video ads have radically changed the business model for many mobile game developers. Previously, there was a hard split between payers and non-payers, with developers trying hard to push players over that line, sometime with rather aggressive retailing techniques.