SWRVE monetization report 2016 has been disclosed by the mobile marketing company. The report aims at lifting the lid on player spend patterns in mobile considering the in-game purchases trends. SWRVE is a world-class mobile marketing automation platform known for its popular marketing engine for freemium games.
The enterprise mobile app developer is under constant pressure. There is a growing backlog of mobile apps to build and expectations to deliver faster than ever. Technology and tools are evolving rapidly and making it difficult to even get started, let alone deliver fast.
With hundreds of thousands of apps available for download on various app marketplaces and the challenge for advertisers are to find the right consumers for their app or game, companies have turned to pay-per-install advertising campaigns to help consumers discover and download their apps. Mobile pay-per-install advertising is extremely valuable to companies who do it