Keeping users engaged to an app is one of the hardest things ever. In 2016, 200 billions of apps have been downloaded but most of them ended up being unused. As a matter of fact, 24% of installed apps are abandoned after the first use and only 1 out of 4 users returns to an
Read More…
About Ben: Ben Hasson is the Senior Programmatic Buyer for Spyke Media. Spyke Media is a full-service partner for mobile advertising. It assists publishers as well as advertisers in all steps necessary to unleash their mobile power. From media buying to ad creation, from campaign conception to real-time reporting and instant optimization, Spyke Media is dedicated
Read More…
Dave Bell is the Co-Founder and Chief Executive Officer of Gummicube. In this role, Dave is responsible for overseeing the business strategy for the company, driving growth and market development. Dave is a pioneer of the mobile entertainment industry with more than 15 years of experience publishing, marketing and distributing mobile applications and games across
Read More…
Introducing Max Pepe from Mozoo Max is Marketing and Innovation Director for Mozoo. He spent the first 8 years of his career in the music industry, touring and recording with two successful rock bands in UK and US, and recorded albums with highly acclaimed multi platinum selling producers. In 2010 Max started his affiliate marketing
Read More…
Paid User Acquisition is used by most companies, big and small, to grow their user base, climb up the store charts and reach the masses. However, navigating the paid user acquisition sea is a tricky challenge, which requires a successful strategy.
Jitesh Bisht of Tappx, Business Head, India Office has 5+ years of experience in mobile advertising, analytics, business operations, consulting and product management. He has managed national and multinational clients ranging from sports, news, social content publishers to top grossing game developers on Android and iOS stores. Currently, he is heading the India office for Tappx and
Read More…
